Privacy Policy

This Privacy Policy describes how Mothdrinks.co.uk(the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information :

Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.

Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.

Disclosure for a business purpose: shared with our processor Shopify

Order information :

Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers , Shop Pay & Google Pay details, email address, and phone number.

Purpose of collection: to provide products or services to you to fulfil our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

Source of collection: collected from you.

Disclosure for a business purpose: shared with our processor Shopify, our Third Party Fulfilment Partner  – hird Party Fulfilment Partner – Huboo including their own owned software, Unleashed & Shipping Partners including  DPD, Royal Mail, Evri & Fedex.

Customer support information :

Examples of Personal Information collected: Name, billing address, shipping address, payment method (without card details), email address and phone number.

Purpose of collection: to provide customer support.

Source of collection: collected from you.

Disclosure for a business purpose of limited data: Third Party Fulfilment Partner – Huboo including their own owned software , Unleashed  & Shipping Partners including DPD, Royal Mail, Evri & Fedex. This is not an exhaustive list, should you need this, please email us at support@mothdrinks.com

Email & SMS Marketing :

Examples of Personal Information collected: Name, billing address, shipping address, order history, email address, and phone number. Behavioural interactions with our website and email communications. 

Purpose of collection: These details are collected when consent is given for marketing content to be sent to keep you informed with our promotions, product releases and other activities. 

Unsubscribe or request Erasure: You can unsubscribe from our email marketing by clicking unsubscribe button that is included on all email communications.

Disclosure for a business purpose: We partner with Klaviyo and you can find out more about their privacy policy here.

Social Media Information :

Examples of Personal Information collected: Your social media username and interactions and behaviours with us on Social Media Channels. 

Purpose of collection: This data is only collected where relevant from our accounts on the relevant social media platforms to help us respond to your comments, questions or feedback. 

Processing of your data by 3rd Party Social Media Channels: The operator of the social media platform processes personal data on in their own commercial interest and under their own privacy policies and terms & conditions. This legal person too is to this extent another data controller who carries out data processing upon whom we have only a limited influence.

Competition Information :

Examples of Personal Information collected: Name, billing address, shipping address, order history, email address, and phone number. 

Purpose of collection:  If you have decided to participate in competition we will use personal data to be able to identify you as a participant, to verify your capacity to participate, to judge your entry and to be able to reach out to you for delivery and follow-up on prize deliveries.

Disclosure for a business purpose: Shared with our Third Party Fulfilment Partner –Huboo including their own owned software, Unleashed & Shipping Partners including DPD, Royal Mail, Evri & Fedex to allow prizes to be delivered to you. Where a competition is run it collaboration with another brand this information may also be shared with their Third Party Fulfilment Partner  – Huboo including their own owned software, Unleashed & Shipping Partners. Except as explicitly stated herein, we never pass on, sell or swap your data to any third parties.

The Site is not intended for individuals under the age of 18, or the legal age of alcohol consumption in the country of their residence. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

We share your Personal Information with service providers to help us provide our services and fulfil our contracts with you, as described above. For example:

We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Other service providers we share information with: Third Party Fulfilment Partner – Huboo including their owned software, Unleashed & Shipping Partners including DPD, Royal Mail, Evri, Fedex.

This is not an exhaustive list, should you like to request this, please email us on chat@mothdrinks.com

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

This includes Facebook and Klaviyo.We use Hotjar analytics system to help improve usability and the customer experience. Hotjar may record mouse clicks, mouse movements and scrolling activity. Hotjar may record keystroke information that you voluntarily enter on this website. Hotjar does not track this activity on any site that does not use the Hotjar system. To view and manage data that Hotjar has collected about you on the Hotjar website, or to opt out of future tracking please visit their data privacy information here.For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads

GOOGLE - https://www.google.com/settings/ads/anonymous

BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfilment of your order, and keeping you up to date on new products, services, and offers.

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

Your consent; The performance of the contract between you and the Site;

Compliance with our legal obligations; For our legitimate interests, which do not override your fundamental rights and freedoms.

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below: chat@mothdrinks.com

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.

Cookies Necessary for the Functioning of the Store

_ab
Used in connection with access to admin.

_secure_session_id
Used in connection with navigation through a storefront.

cart
Used in connection with shopping cart.

cart_sig
Used in connection with checkout.

cart_ts
Used in connection with checkout.

checkout_token
Used in connection with checkout.

secret
Used in connection with checkout.

secure_customer_sig
Used in connection with customer login.

storefront_digest
Used in connection with customer login.

_shopify_u
Used to facilitate updating customer account information.

Reporting and Analytics

_tracking_consent
Tracking preferences.

_landing_page
Track landing pages

_orig_referrer
Track landing pages

_s
Shopify analytics.

_shopify_s
Shopify analytics.

_shopify_sa_p
Shopify analytics relating to marketing & referrals.

_shopify_sa_t
Shopify analytics relating to marketing & referrals.

_shopify_y
Shopify analytics.

_y
Shopify analytics.

The above is not an all in composing list and is subject to change please email chat@mothdrinks.com for a current list. 

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at chat@mothdrinks.com or by mail using the details provided below:

Moth Drinks, Wisteria Grange Barn Pikes End, Pinner, London, England, HA5 2EX

Last updated: 26/10/2020

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint/